Thursday, July 30, 2020

What are the benefits of Video Marketing?

Everyone loves to watch the video. Especially during this pandemic most of the companies launched many free courses to promote their brand. Whether it is for personal use or professional use, Demand for video marketing has been increased. Whether it’s a small business or an MNC all of the companies are choosing video marketing as their brand promotion platform.

Benefits of Video Marketing

Content Visualization: Most of the people would love to watch video instead of reading long articles and blogs. It is proven that more than 90% of B2b companies used video advertisement for their business.

Online Engagement: Video is now the most sharing and loving content on social media. According to a fact, more than 700+ videos have been shared every minute on Twitter. In a research, it is found that most of the executives of an organization love to watch short videos to learn new skills.

Video Generate Leads: People usually trust a brand by its presenting style. For example: We watch ads of multiple products on TV they make their brand image strong my showing video ads to attract the customers.

Search engine presence: every search engine love videos. If you are trying to rank a keyword then you will see the major video results of that particular keyword on Google or any search engine. You can embed your videos on your PPTs and can convert that ppt to html5 with the help of the best Document conversion API i.e. Xembedo.

Personalized short videos: If you send a personalized short video to clients than the chances are high to get hired by a long term client.

Webinars:
During this lockdown, most of us become house arrest while most of the other marketers are earning money by using video conferencing tools like zoom.

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